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ha! vindication! pyrhhic victory is mine! - 8 or so bees in my bonnet [entries|archive|friends|userinfo]
8 or so bees in my bonnet

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ha! vindication! pyrhhic victory is mine! [Oct. 24th, 2007|08:37 am]
8 or so bees in my bonnet
[music |radiohead-in rainbows]


nearly 2 1/2 years after i complained about this ocd inducing ad, it's finally been pulled.

---------------------------------------


'everyone knows the pseudo science claims in shampoo or anti aging creams are stupid, but this disinfectant ad really made me mr. angry from tonbridge wells:

'FACT: there are 68 more times more bacteria on your babies high chair than on your floor.'

this statement is misleading at best and purely false at worse. where is the source? panicking new mothers into being obsessively over protective is at best irresponsible and at worse downright dangerous.

yours sincerely,
stuart harris'

-------------------------

'Direct Line: 0207 492 ****
Fax: 0207 242 ****
Email: barr**@asa.org.uk



6 June 2005


Dear Mr Harris,

Your complaint about Dettol Disinfectant Spray Fact

Thank you for contacting us. I am sorry this advertising has caused you concern.

I should explain that the themes of advertisements are chosen by the advertisers. What we require of the broadcasters is that they ensure that the advertising they carry complies with our Advertising Code. Technical claims of this kind are checked by the Broadcast Advertising Clearance Centre (BACC) who are employed by broadcasters to ensure the compliance of advertising with our Code. As the statistics and facts in this advertising would have been verified by the BACC before the advert was broadcast we have no reason to doubt the veracity of the claims.

Thank you, nonetheless, for taking the trouble to raise this matter. Even when we are not taking action, it is very helpful to be aware of individual viewers’ reactions to television advertising.

Yours sincerely,


Barry Noone
Broadcast Complaints Handler'

------------------------------

http://www.bacc.org.uk/bacc/complaints/


i've written back to ask them what took them so long. i'll let you know the results.
linkReply

Comments:
[User Picture]From: artworkslive
2007-10-24 05:50 pm (UTC)
'...i've written back to ask them what took them so long. i'll let you know the results.'

maybe they'll give you a speedy reply and get back to you in a year this time???
(Reply) (Thread)
[User Picture]From: recrea33
2007-10-24 07:35 pm (UTC)
haha. indeed.
i'm wondering just how much the advertising industry is allowed to schmooze the asa and bcc.
(Reply) (Thread)
[User Picture]From: artworkslive
2007-10-24 08:05 pm (UTC)
i meant to ask, what do you think of the new radiohead?

i've got it, but haven't heard yet...waiting for that perfect zenny vibe to inspire me.
(Reply) (Thread)
[User Picture]From: recrea33
2007-10-24 08:09 pm (UTC)
i like it of course.
it would be quite hard for them to make something i didn't like.

in conclusion:
radiohead: the love album
(Reply) (Parent) (Thread)